- Client
- Lampdirect.nl
- Duration
- 1.5 months
- Sweavers
- John Thorneycroft, ex McKinsey • 12 years of experience
- Shobhendra Sarisvista de Vries, ex EY • 12+ years of experience

Lampdirect is a supplier of commercial LED lighting and provides customers with energy-efficient lighting solutions. Lampdirect is owned by World Wide Lighting (WWL), keeping a strong commitment to sustainability and corporate responsibility as investors.
The challenge
The CEO was looking for help on key strategic topics that could set them apart from competition. However, he was hesitant to bring in a traditional consultant because of the price tag and the lack of pragmatism. He did however consider working with external (freelance) specialists, and contacted Sweav.

Our Collaboration
Two Sweavers (ex EY Parthenon and McKinsey) were hired to bring consulting skills and deep expertise on certain topics that kickstarted internal teams towards their strategic objectives. Think about building a B2B relational sales organization, benchmarking lifetime value, customer acquisition costs or to realize company wide cultural change.